What is the Rainforest Alliance?
The Rainforest Alliance is an international non-profit organisation dedicated to conserving biodiversity and promoting environmentally sustainable and socially just practices. It is made up of an alliance of farmers, forest communities, companies, and consumers committed to creating a world where people and nature thrive in harmony.
>> Learn more about the Rainforest Alliance
Rainforest Alliance Sustainable Agriculture Programme
The 2020 Rainforest Alliance Sustainable Agriculture Standard is inclusive of its assurance and technology systems. They are designed to deliver more value to over two million farmers and thousands of businesses dependent on Rainforest Alliance certification for driving sustainable agriculture production and responsible supply chains.
The Standard is used in more than 70 countries across various commodities such as coffee, cocoa, tea, bananas and many other important commodity sectors facing urgent environmental and social challenges.
Preferred by Nature supports the use of surprise audits to monitor Certificate Holders' compliance with the Rainforest Alliance 2020 Certification Program.
>> Explore the 2020 Certification Programme
>> Access free courses on the Standard
Certification options
Rainforest Alliance Sustainable Agriculture Farm Certification
This certification provides a clear roadmap for sustainable farming. It offers actionable strategies for better crops, climate change adaptation, productivity enhancement, sustainability goals and fostering transparency and responsible business practices.
>> Learn more about the Farm Certification
>> Download our info sheet
Rainforest Alliance Sustainable Agriculture Supply Chain Certification
With this supply chain certification, companies can source and sell certified products with the Rainforest Alliance Certified™ seal. This meets the rising demand for sustainable goods, eases new market entry, and lowers potential reputational risks.
>> Learn more about the Supply Chain certification
>> Download our info sheet
Find certificates
Check the complete list of active Rainforest Alliance Certified™ farm and supply chain certificates to verify which operations are eligible to trade and label agricultural products with the Rainforest Alliance Certified seal.
>> Access the Certification Search and Summaries portal
Marketing sustainability
The Rainforest Alliance has developed a range of valuable free resources. Build a marketing and communications strategy that promotes your sustainability efforts based on solid, responsible sourcing backed by certification.
The resources cover agriculture and other sectors. Examples include:
- Using the Rainforest Alliance Certified seal and Rainforest Alliance logo
- Raising awareness among consumers, employees, the media and your online community
- Talking about the Rainforest Alliance's work and your affiliation with the Rainforest Alliance
- Why promote sustainability?
- Examples of good marketing
- Promotional materials
- Follow the frog week
>> Access the marketing tools
Rainforest Alliance’s MultiTrace platform
MultiTrace is a traceability system. The purpose of the platform is to safeguard the traceability of certified products throughout the supply chain and to enable certification and licensing. Reporting purchases, sales and processing activities of certified products is a requirement of the Rainforest Alliance certification standard.
>> Visit the MultiTrace platform
>> Access the Traceability User Manual Guidance
Rainforest Alliance Standards
The following is a list of standards applicable under the 2020 Rainforest Alliance Certification programme.
2020 Sustainable Agriculture Standard: Farm Requirements
The Farm Requirements Standard is designed to help farmers protect the landscapes where they live and work, while offering an enhanced framework to improve their livelihoods and advance the human rights of rural people.
>> Access the Farm Requirements Standard
2020 Sustainable Agriculture Standard: Supply Chain Requirements
The Supply Chain Requirements aim to foster transparency and responsible business practices among companies from farm to shelf.
>> Access the Supply Chain Requirements Standard
Info sheet
Rainforest Alliance Supply Chain Certification Info Sheet
Learn about the most important aspects related to the Rainforest Alliance Supply Chain certification services.
Learn about the most important aspects related to the Rainforest Alliance Supply Chain certification services.
Rainforest Alliance Farm Certification - Info sheet
Learn about benefits and conditions applying to Rainforest Alliance Sustainable Agriculture Farm Certification services.
Learn about benefits and conditions applying to Rainforest Alliance Sustainable Agriculture Farm Certification services.
Scheme policy
Policy on Surprise Audits for Rainforest Alliance Certificate Holders
We support the use of surprise audits to monitor Certificate Holders compliance with the Rainforest Alliance 2020 Certification Program. Surprise audits are focused on specific ar...
We support the use of surprise audits to monitor Certificate Holders compliance with the Rainforest Alliance 2020 Certification Program. Surprise audits are focused on specific ar...
Guideline
Rainforest Alliance Seal Graphic Guidelines
This Rainforest Alliance Seal Graphic Guidelines should be used together with the Rainforest Alliance Labeling and Trademarks Policy. Certificate Holders that are certified agains...
This Rainforest Alliance Seal Graphic Guidelines should be used together with the Rainforest Alliance Labeling and Trademarks Policy. Certificate Holders that are certified agains...
How the Preferred by Nature Sustainability Framework Certification scheme is governed
The Preferred by Nature Sustainability Framework Certification (PBN SFC) scheme operates under a governance system designed to support transparency, impartiality, accountability and stakeholder participation.
The system defines how the scheme is managed, how standards and procedures are developed and revised, and how certification activities are independently assessed and overseen.
The scheme owner and the certification body are separate legal entities, with different staff, reporting lines and responsibilities. The scheme is owned by Preferred by Nature F.M.B.A. in Denmark, while certification is carried out by Preferred by Nature OÜ in Estonia, which holds the accreditation under which all certification activities are performed and takes certification decisions independently. Both entities sit within the Preferred by Nature organisational umbrella.
The scheme's governance structure also includes internal decision-making bodies, external stakeholder representation and mechanisms for stakeholder engagement and dispute resolution.
Scheme governance documents
The following documents describe the governance structure, procedures and requirements supporting the operation and integrity of the PBN SFC scheme.
Governance structure, roles and responsibilities
Explains how the PBN SFC scheme is governed, including the responsibilities of its governance bodies, decision-making processes, stakeholder participation and dispute handling.
Standard development and revision
Describes how PBN SFC standards are developed, reviewed and revised, including stakeholder consultations, approval processes and transition arrangements.
Development and revision of SFC scheme documents
Sets out the procedures for developing, reviewing, approving and publishing scheme documents other than normative standards, including governance procedures and supporting documents.
Requirements for accreditation bodies
Defines the requirements for accreditation bodies overseeing certification bodies operating under Preferred by Nature Sustainability Framework Certification, including competence, impartiality, information sharing and cooperation with the scheme owner.
Assurance requirements
Establishes the requirements for certification bodies conducting PBN SFC audits and certification activities, including auditor competence, certification decisions, surveillance, impartiality and quality assurance.
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